Staging Services was instructed by WLPR to create a branded stage featuring a giant car reveal and a rotating stage element for MAC Tools - as it unveiled its new sponsorship and livery of the Ciceley Motorsport 2017 BTCC touring Car team last month at Silverstone. The Accrington-based squad has secured a three-year deal with Mac Tools to be the headline sponsor of its Mercedes-Benz A-Class, which will be driven by tin-top star Adam Morgan.
The unveiling of the car played part of a much bigger MAC Tools event that was strategically organised and delivered by WLPR. Whilst WLPR ran the full production and AV Staging Services provided all staging, the reveal, and enough star cloth and blackout drape to cover two of the exhibition halls within the Silverstone Wing.
"Everything looked amazing and the launch went really well. As ever you guys were fantastic and as efficient. Thanks again to the SSL team – your help was invaluable!" Andy Hill, Director WLPR